Posted by SEO | Posted on 22-04-2015| Posted in
Keyword stuffing is the term for the website being banned by major search engines due to hyper active search engine optimization activity. The team behind the search engine optimization will not get to know about this consideration by the search engine till they are being banned or labelled as spam. So, it will be best to prevent such consideration as spam. Let us know more about the keyword stuffing and how to prevent it from happening.
The Web Of Spamdexing
The search engine optimization team ought to be careful during their activities. The major search engines have well set guidelines to optimize and market their website or product. The spamdexing is an important pitfall where even many experts fall into. While doing indexing and other such activities related search engine optimization, they tend to over do it. The final result will be that of spamdexing. It is a web, and if once caught it becomes difficult to get that label removed.
Spamming The Social Media
The social media marketing is also an important and associate activity of SEO, whereas it acts on a different platform. The social media too is sensitive, and labels a page or account as spam when the owner tries to over use it. The social media tends to block the particular account completely on detecting spam. So, in a way social media should be handled with more care than that of search engines. The blocking is at times done in social media if the particular page is being spammed by multiple users. So, the SEO team should also be careful not to disturb other users.
Mismatch Between Title And Content
The meta keywords, description and title are what the search engines get to see and scan. So, usually the content is being readied by a dedicated creative team whereas the title and meta attributes are done by the SEO team. The SEO team doesn’t get to know the actual purpose of the content and they only consider getting the page ranked higher and how to get more traffic. This will mislead the users at times. This will lead to quick back button and lesser time spent on the page. Search engines will detect this and label the website.
Thus the line between the search engine optimization activities and getting labelled as spam or getting blocked is getting thinner. The experts should gauge their activity every once in a while to safely get away from this. But the search engines and social media do provide more chances to correct the work done. So there are chances to get the error corrected.